You finish a good job, take a few photos and move on. A new lead may never see that work.
Pick three good jobs for your site. Tell the story of each one. A wall of photos with no notes can leave a lead lost.
Tell The Reader What You Did
State the job type, town or county, scope and your role. Explain the issue you solved and result you can prove.
If other trades worked there, make your part clear. Do not claim the whole job if you fitted one package.

- Choose
Pick three strong real jobs.
- Explain
Say what your firm did.
- Connect
Link work to trade and contact pages.
Use Photos Fairly
Take before and after views from fair angles. Use a wide view for context and a close view for detail.
Get consent to use client names or photos. Remove private details and follow site rules. Use safe site photos with the right PPE.
The photo here is stock. Label stock photos and style ideas on your own site too.
Make The Work Easy To Browse
Give each job a clear title and short note. Link it to the page for that trade and to your contact page.
Check photos on a phone. Keep the page quick to load and text outside the image.
Three clear, honest job stories can tell a lead more than fifty photos with no dates or scope.