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10 October 2026

Put Your Best Work On Your Website

Turn a few strong job photos into clear project stories that show what your firm did.

Kitchen photograph used in an illustrative joinery website concept

You finish a good job, take a few photos and move on. A new lead may never see that work.

Pick three good jobs for your site. Tell the story of each one. A wall of photos with no notes can leave a lead lost.

Tell The Reader What You Did

State the job type, town or county, scope and your role. Explain the issue you solved and result you can prove.

If other trades worked there, make your part clear. Do not claim the whole job if you fitted one package.

Kitchen photograph used in an illustrative joinery website concept
Stock photo: Sanju Pandita / Unsplash. This image is not client work.
  1. Choose

    Pick three strong real jobs.

  2. Explain

    Say what your firm did.

  3. Connect

    Link work to trade and contact pages.

Use Photos Fairly

Take before and after views from fair angles. Use a wide view for context and a close view for detail.

Get consent to use client names or photos. Remove private details and follow site rules. Use safe site photos with the right PPE.

The photo here is stock. Label stock photos and style ideas on your own site too.

Make The Work Easy To Browse

Give each job a clear title and short note. Link it to the page for that trade and to your contact page.

Check photos on a phone. Keep the page quick to load and text outside the image.

Three clear, honest job stories can tell a lead more than fifty photos with no dates or scope.